Ready to dive head-first into the bold world of advertising trivia? Sure you may think it’s all just fun and ‘ad-games’, but don’t be ‘misled’! This quiz is not just a ‘bill-board’ of simple questions; it’s an ‘ad-venture’, designed for those who believe they’re the ‘bill-toppers’ when it comes to knowing their taglines from their mascots. So, don’t just ‘stand-by’, ‘click-through’ and let’s see if you’ve got what it takes to be the ‘target audience’ for our advertising trivia. It’s ‘infomercial’, but you’re ‘guaran-teed’ to have a good time!”
1. Who is considered the father of modern advertising?
2. Which company started using Santa Claus in ads in the 1920s?
3. What was the first product to have a barcode?
4. What was the first product advertised on TV?
5. Which brand invented the concept of “soap operas” for radio and TV promotions?
6. What famous slogan did De Beers coin in 1948?
7. What is the “Unique Selling Proposition” (USP) in advertising?
8. Which brand’s ads featured the line, “Where’s the beef?”
9. What is the term for advertising within video games?
10. Which fast food chain uses the slogan, “I’m Lovin’ It”?
11. Which company used the slogan, “Just Do It”?
12. What is the name for a form of advertising that integrates branded products or services into media content?
13. Which long-standing animated advertising icon for a cereal brand is a leprechaun?
14. The Michelin Man is an example of what kind of advertising symbol?
15. Who is the celebrity behind Chanel No. 5’s famous ad campaign, “Share the Fantasy”?
16. What advertising medium uses GPS to deliver location-specific ads to mobile device users?
17. “You’re Not You When You’re Hungry” is a slogan for which confectionery product?
18. What is the name given to a short advertising video before a YouTube video?
19. Which company uses a polar bear in its holiday advertising campaigns?
20. Which soda company used the slogan, “The Choice of a New Generation” in the 1980s?
21. What is the name of the advertising method that relies on word-of-mouth marketing by satisfied customers?
22. Which beer brand is associated with the “Wassup” commercial?
23. What famous doll did the Ideal Toy Company launch a successful advertising campaign for in the 1950s?
24. What was the first recorded type of outdoor advertising?
25. Which car company used the tagline, “The Ultimate Driving Machine”?
26. Which chocolate company’s advertisements feature a frog with a top hat and cane?
27. What is the name of the lion used in MGM’s logo?
28. Which company uses the slogan, “Can You Hear Me Now?”?
29. What type of marketing uses influencers to drive a brand’s message to the larger market?
30. What is the name of the chicken mascot for Kellogg’s Corn Flakes?
31. What product did Clara Peller advertise with the phrase, “Where’s the Beef?”?
32. What is the term used to describe a group of ads, which are part of a larger marketing program?
33. Which company’s advertisements were the first to show a woman wearing pants in a U.S. commercial?
34. What beer brand is known for its Clydesdale horses in its commercials?
35. Which advertisement character is known for saying, “They’re Great!”?
36. What breakfast cereal was promoted as “The Breakfast of Champions”?
37. What musical instrument is featured in the Intel Inside logo?
38. “It Gives You Wings” is a slogan from which energy drink company?
39. What toothpaste claims to be “Recommended by Dentists Worldwide”?
40. Name the first advertising jingle broadcast on the radio in the US.
41. What is the profession of the GEICO Gecko?
42. Which famous advertisement character says “Snap, Crackle, Pop”?
43. What is the world’s largest advertising agency?
44. Who is the target audience for an advertisement for a new type of baby food?
45. Which fast food chain claims “Have it your way”?
46. What type of advertisement attempts to stimulate a purchase or an action from a customer on the basis of a direct or one-step means of communication?
47. What is a unique marketing strategy used by Dove in its ‘Real Beauty’ campaign?
48. What type of marketing creates a symbiotic relationship between products or brands?
49. Which company used “The Best a Man Can Get” as a slogan?
50. What type of advertising misleads consumers without making a false claim?
51. Which car company uses the slogan, “Think Small”?
52. Which fast food company uses the character Ronald McDonald in its advertising?
53. Which dairy product company uses the slogan, “The Incredible, Edible Egg”?
54. What type of advertising promotes a specific product or service and calls for direct action?
55. Which company’s logo features two golden arches?
56. What brand uses the slogan, “Mmm Mmm Good”?
57. What is the practice of promoting the brand and products of a company in the digital medium?
58. Which company uses the slogan, “Finger Lickin’ Good”?
59. What global brand uses a mermaid in its logo?
60. What brand uses a tiger named Tony as its mascot?
61. In the FedEx logo, what hidden symbol can you find between the ‘E’ and the ‘x’?
62. Which beverage company uses a red bull in its logo?
63. Which advertising agency created the iconic “Think Small” campaign for Volkswagen?
64. What brand uses the slogan, “The Happiest Place on Earth”?
65. What’s the term for when a company promotes its products or services on social media platforms?
66. Who created the “Like a Good Neighbor” jingle for State Farm?
67. In IKEA’s logo, what two colors are predominately featured?
68. What brand uses a gecko as its mascot?
69. What is the mascot of Energizer batteries?
70. Which fast food chain uses “Eat Fresh” as its slogan?
71. What is the main color in Target’s logo?
72. What type of advertising is intended to stimulate widespread interest in a product or service through high-frequency repetition?
73. What is the primary color in the Coca-Cola logo?
74. What is the term for a catchy phrase or jingle designed to be memorable and stick in the listener’s head?
75. What car brand uses the slogan, “The Power of Dreams”?
76. What iconic doll used the slogan, “We Girls Can Do Anything”?
77. What is the primary color in the Starbucks logo?
78. What soft drink brand used the polar bears in its winter advertising?
79. What type of online advertising is disguised as a regular piece of content, such as an article or video?
80. “Because You’re Worth It” is the slogan for which cosmetics brand?
81. Which company uses the slogan, “Born From Jets”?
82. What type of marketing refers to the application of commercial marketing principles to social problems?
83. What’s the term for advertising that stimulates consumer demand for products or services by identifying with the consumer’s lifestyle?
84. What is the main color in the Amazon logo?
85. What is the term for advertising that appears at the top or side of a webpage?
86. Which brand uses the “Got Milk?” slogan?
87. Which company uses the logo with a bitten apple?
88. What car company uses a prancing horse in its logo?
89. Which fast food company uses the Colonel as its mascot?
90. What type of advertising uses celebrities or well-known figures to promote their product?
91. What is the main color in the IKEA logo?
92. What is the term for the integrated art and text used in a print or online ad?
93. What is the term for a phrase used in advertising to grab the viewer’s attention?
94. “It’s Finger Lickin’ Good” is the slogan for which fast food chain?
95. What popular burger chain uses the slogan, “In Sight It Must Be Right”?
96. What is the primary color in the Google logo?
97. What are the main colors in the eBay logo?
98. What is the term for a measurement of the size of an audience reached by a particular advertisement?
99. In 2010, Old Spice created a viral advertising campaign featuring which character?
100. Which brand uses the slogan, “Impossible Is Nothing”?
101. “Taste the Rainbow” is a tagline for which candy brand?
102. Which company’s logo is a blue bird?
103. What company’s logo features a white swoosh?
104. What beverage company uses a bat in its logo?
105. Which car company uses a logo featuring four interlocked rings?
106. Which company uses the slogan, “Built Ford Tough”?
107. Which animal is prominently featured in Lacoste’s logo?
108. What do the four stars represent in the Subaru logo?
109. Which company’s logo is known as the “Golden Arches”?
110. Which brand popularized the slogan, “Obey Your Thirst”?
111. Which company’s logo features a swoosh?
112. “Think Different” is a slogan associated with which company?
113. What color is the bull in Red Bull’s logo?
114. What company uses the slogan, “What’s in your wallet?”
115. What company uses a logo featuring a stylized marlin?
116. What programmatic advertising model involves publishers setting a minimum price for their inventory and then inviting advertisers to bid against each other?
117. “There is no substitute” is a slogan for which car manufacturer?
118. What company’s logo is a roaring lion?
119. Which brand used the advertising slogan, “When it rains, it pours”?
120. What car manufacturer uses a logo of a black prancing horse on a yellow shield?
121. What beverage brand used the tagline, “The Uncola”?
122. What is the mascot of Pringles called?
123. What is the name of the mascot for Froot Loops cereal?
124. Which company used the ad slogan, “So easy a caveman can do it”?
125. What is the term for a series of advertisements that have a single idea or theme?
126. Which company uses the slogan, “Every Little Helps”?
127. What is the name of the bunny mascot for Trix cereal?
128. What type of marketing seeks to increase a company’s visibility through non-paid search engine results?
129. What is the term for advertising that aims to create long-term relationships with customers rather than just selling them a product?
130. What was the world’s first registered brand?
Final Words
Wow! You’ve successfully navigated through the world of advertising trivia! Whether you ‘clicked’ with every question or found some ‘skip-worthy’, each one was an ‘impression’. Now, don’t just ‘bounce’ off! Trivia Bliss has a whole host of other quizzical ‘ad-ventures’ waiting for you, including quizzes about Facebook, TV ads, Mad Men, Fortune 500 companies, and more. So, go ‘above-the-fold’ and explore… your next trivia ‘campaign’ is just a click away!
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